Thursday 18 September 2014

How The Fault in Our Stars became a box-office success

A films success can be defined by the amount of business the film receives and the Fault in Our Stars earned $48 million. At the time of writing this, the total gross of the film ($124 million) has placed The Fault in Our stars at number 17 on the list of ‘Total Grosses of all Movies Released in 2014’.
There are many reasons as to why The Fault in Our Stars became such a big hit. Firstly, John Green, author of the novel, is one half of the YouTube Channel ‘vlogbrothers’. With a following of over two million, John had a huge platform to share his novel with before it was turned into a movie. With the help of social media John was able to share his novel with thousands of devoted fans who then went on to recommend the book to their friends and family. The topic and plot of the book drew in readers and the due mass publicity the book received, it was finally turned into a film.
Moreover, the casting of the movie can help create a successful film. The two leads of the movie Ansel Elgort and Shailene Woodley who play Augustus and Hazel already played roles within the highly popular movie, Divergent. Divergent, like The Fault in Our Stars was a novel before becoming a movie and attracted a similar audience to that of The Fault in Our Stars. Those who saw divergent would see how good they both are at acting and become interested and want to watch The Fault in Our Stars.
Furthermore, Ed Sheeran and Charlie XCX, two artists currently in the charts contributed to the movies soundtrack. The fans of the popular musicians may become interested in the film they are composing music for and may help contribute to the film’s success.
The overall plot of the film is touching and heart-breaking to say the least. The mixture of teenage romance and tragedy draws people in. Throughout the film, the audience becomes attached to the two lovers and when the film reaches the point where Augustus dies, the audience is reduced to tears. This emotional rollercoaster of a film leaves people in a state of shock and disbelief when one of the main character passes away, leading the audience to share the film with others.
Finally, hype of the film for many months prior to the release attracted many new fans. Most people heard nothing but good reviews of the book and so had to check it out themselves. By doing so, people got hooked on the novel and couldn’t wait to see the film once it was released. Not only was the film advertised with posters and TV adverts it was also spread by the word of mouth by many fans of the novel, overall attracting more people to the franchise. People would be excited for the release of the film and watch it when it came out in the cinemas.

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